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Cigarette Packet Design – Elemental Rhythm 

November 2024 | Illustrator, Graphite Pen, Photoshop

Intro


“Cigarette Packet Design – Four Elements Edition is a packaging study that connects the ritual of smoking with the four classical elements of air, fire, water, and earth. Detailed graphite linework and controlled color blocking turn drifting smoke and natural forces into layered scenes on the Marlboro packet.”

Concept
Each pack interprets a cigarette as a brief encounter with one elemental force. Rather than showing literal imagery, the designs use abstract structures and density to suggest air, fire, water, and earth.

 

Series Logic
Across the set, logo placement, panel divisions, and hierarchy remain consistent. Only line density and color shift, creating a system that feels controlled and classic but slightly surreal.

Product Details

Light greys

and soft blues

with plenty of white space.
Calm, weightless, and quietly

distant.

Air

Warm browns,

muted greens,

and low-contrast shading.
Grounded,

dense, and

steady in mood.

Earth

air mock.png
earth mock.png

Deep reds

and saturated oranges set

against sharp

dark accents.
Intense, high-contrast, and slightly 
volatile.

Fire

fire mock.png

 Cool blues

and blue-greens with soft,

layered

transitions.
Fluid, reflective, and gently unstable.

Water

water mock.png

Product Illustration

Drawing & Structure

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Fine graphite lines trace light, rising smoke that dissolves into open sky. Sparse marks and open negative space keep the composition weightless, as if the image could drift off the surface at any moment. The overall mood is quiet and suspended, like a brief pause between breaths.

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*This is a personal concept project for non-commercial use only. All trademarks are the property of their respective owners.

Vanessa Shi. Los Angeles / San Jose, CA / Beijing, China. Updating...

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